Case studies

Case Studies / Beer Exhibition

Beer Exhibition

SPRITMUSEUM 2014

SITUATION

In 2014, Form Us With Love was contacted by the newly-rehoused Spritmuseum in Stockholm—a museum dedicated to alcoholic beverages. It was a timely move; perfectly in tune with the city’s growing love for craft beers, home brewing and the Swedish heritage of spirit. To help visitors navigate their way through the myriad of assembled brews, Spritmuseum required an engaging vibrant aesthetic; one befitting of the concoctions it curates.

ACTION

The creation of this ‘educational environment’ is unlike others the studio has undertaken, bringing all of our senses into play. The sights of the bottles’ labelling, the colours of the ales, the aromas. And the task was to make the exhibition as engaging for non-drinkers as it is for devotees. The studio began its own brewing experiments in the studio to fully understand why so many have become beguiled by home brewing ales, stouts and lagers. Interviews and research with local sommeliers and writers was also undertaken to get a really rounded image of this fascinating movement.

OUTCOME

The resulting environment is one that references brewing heritage, the craft of brewing itself and, of course, the sampling. Form Us With Love sought out the classic 15×15 ceramic tile used in so many breweries and ran out a fluid, easy to read visual narrative to link all the entities together seamlessly. A year later and Spritmuseum and its Öl (beer) exhibition has won its share of awards too; much like the beers it shows.

Studio

Studio / About

FORM US WITH LOVE
SANKT ERIKSGATAN 106
113 31 STOCKHOLM
SWEDEN

INFO@FORMUSWITHLOVE.SE
PRESS@FORMUSWITHLOVE.SE
JOBS@FORMUSWITHLOVE.SE
+46 8 218 002

About

Form Us With Love, is the international design studio founded in 2005. Since its conception, the studio has burned with a passion for design and its democratic potential. Its belief is that we all have a right to meaningful design.

At the studio’s core lies a process that blends traditional creative practices with a lean, strategic application. The central intention is to evolve with the needs of each project, its place in the market and the ever-changing needs of real people.

Today, the work of Form Us With Love falls into three areas: Consultancy—an engagement in products, ranges, collaborations and spaces for clients around the world, Ventures—disciplined and holistic approaches to launch and build brands, Civic—based on knowledge transfers and sharing of experiences, actively contributing to the broader spectra of design.

FORM US WITH LOVE
SANKT ERIKSGATAN 106
113 31 STOCKHOLM
SWEDEN

INFO@FORMUSWITHLOVE.SE
PRESS@FORMUSWITHLOVE.SE
JOBS@FORMUSWITHLOVE.SE
+46 8 218 002

Studio / Join us

Join us

Trainee Program

Form Us With Love is looking towards the future, giving our very best to design real change with our global clients, ventures, and civic projects. What’s behind Form Us With Love is an international and driven team of designers collaborating towards this vision.

June 16th we hold our annual Summer Workshop for applicants interested in joining our one year Trainee Program and becoming a part of the team. We have three trainee positions open; Designer, Industrial Designer, and Content Manager.

Join us for the Summer Workshop on the 16th of June. The application deadline is May 20th. For more details, Download the attached PDF’s.

Studio / People

  • Jonas Pettersson

    CEO / Co-Founder

  • John Löfgren

    Creative Director / Co-Founder

  • Axel Norlander

    Project Manager

  • Christian Fiebig

    Industrial Designer

  • Hye Jin Ahn

    Designer

  • Allon Libermann

    Project Manager

  • Christian Sjöström

    Industrial Designer

  • Berta Julià Sala

    Designer

Studio / Clients

Studio / Awards

Studio / Press

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